LTV COCKPIT
What a student is worth to your school
You know by heart the name of whoever shows up every week. You don't know the name of the one who used to.
Top students by lifetime value. One click to wake up the silent ones.
In production since April 2026, in the hands of surf schools.
HOW IT WORKS
Three steps.
Ranking by amount paid
Your surfers ranked by total spent (configurable window — 30, 90, 180 or 365 days; opens on 365). VIPs at a glance.
Dormant detection
Anyone with three or more bookings who hasn't booked in over 60 days surfaces in their own section — perfect for a win-back campaign. The threshold is yours: 30, 60, 90 or 120 days.
1-click re-engage
Per-student button sends push + email (if they consented). 50/day/school cap to avoid spam. WhatsApp is on you — number is on the profile.
What it works with.
Your beach's sea, read at each lesson's level
Proprietary calculation, beach by beach, across all of Portugal. Coast facing, swell, exposure…
ReadLive Instructor — meet on the beach
Instructor taps when they reach the beach. Students see in real time who's there, where, and when class…
ReadIf nobody comes, the lesson cancels itself and refunds everyone
Set the minimum students. If two hours before class there aren't enough, the lesson auto-cancels and…
Read
Want this in your school?
We only take commission when the student came from us. Your own channel and your walk-ins: zero SurfBooking commission.
This runs inside SurfBooking OS. The page for schools tells you what it costs and how you start.